We Don't Just Market Dental Practices.
We Grow Them.

More new patients, more treatment starts, and revenue you can trace back to where it came from. For practices across the UK and Ireland, run from our base in Manchester.

Trusted by growing dental practices and groups across the UK and Ireland

A dental marketing agency that thinks like a practice owner

We’re a specialist dental marketing agency built for ambitious practices. Disconnected campaigns and impressive-looking reports don’t grow anything. We look at the whole picture: your brand, your competition, how patients find you, what happens when they enquire, how many actually attend, and what it turns into at the end of the month.

Strategy, content, paid advertising, SEO, websites and patient conversion, run as one system instead of seven separate conversations. We’re selective about who we take on, and when we do, we get properly inside the business. Your prices, your treatment mix, where you want to be in three years, and what’s standing in the way. Because a lead isn’t the result. Booked consultations are. Treatment starts are. Revenue is.

One team. One strategy. One goal.

Based in Manchester. Working with practices from Cornwall to Donegal.

12 specialists.
One growth team. 100% dental.

SOCIAL MEDIA
Get found on social media

Implant, Invisalign and open day campaigns built around the cases you actually want in the diary.

GOOGLE ADS
Get found on Google search

Catch the people typing “implants near me” at eleven at night, before they reach the practice down the road.

SEO
Rank for the treatments that pay

Treatment pages, technical fixes and content that bring in implant and aligner searches month after month, without paying per click.

LOCAL SEO
Rank top of the map pack

Own the three listings above the fold in your town. That’s where the phone calls genuinely come from.

AEO/GEO
Get found in AI answers

Patients now ask ChatGPT for a good implant dentist nearby. We make sure yours is the one it names.

CONTENT
Show the practice properly

We film in your surgeries with your team and your real cases. A year of content from a single day.

WEBSITE
Turn visitors into bookings

A page for every treatment you want more of, priced, explained and written to convert the reader.

CRM
Close the post-enquiry gap

Follow-up sequences, call scripts and reception training, so enquiries don’t go cold by Thursday.

EMAIL MARKETING
Wake up your patient list

Years of lapsed patients and cold enquiries. The cheapest cases you’ll book, with no ad spend.

What it looks like working with us

AD SPEND MANAGED
£ 0 +
ATTRIBUTED TREATMENT REVENUE
£ 0 +
SOFTWARE PARTNERS
0 +
DENTAL MARKETING SPECIALISTS
0

DENTAL MARKETING RESULTS FOR PRACTICES LIKE YOURS

GIBSIDE DENTAL

From squat practice to more surgeries within 12 months

How a new squat practice grew fast enough to add more surgeries inside its first year.

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IMG 90e1cd0d d764 47a9 76d340fd40aa
Schedule

Apr 23, 2026 | 07.00 AM - 10.00 AM

EVERYSMILE DENTAL

From Diamond to Platinum Invisalign provider within 9 months

How Everysmile moved up the Invisalign provider tiers, from Diamond to Platinum, in nine months.

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IMG e4adf639 e529 b53d 4969ff77cf78
Schedule

May 07, 2026 | 09.00 AM - 02.00 PM

VALLEY DENTAL CENTRE

From thinking about selling to opening more surgeries within 12 months

How a practice owner went from planning to sell to expanding the practice within 12 months.

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IMG 33d2983f a3c2 4eba a01b de07fb49e1f6
Schedule

May 15, 2026 | 03.00 PM - 08.00 PM

Dental Practices
Dental Groups
Implant Clinics
Cosmetic Dentistry
Orthodontics
Aesthetics Clinics
Pharmacies

We'd rather tell you what we'll do differently than promise you the moon.

We'd rather tell you what we'll do differently

than promise you the moon.

We look at the practice before the ads

The first four weeks go on your treatment mix, pricing, capacity and conversion. Sometimes the fix isn’t more advertising.

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01

We look at the practice before the ads

The first four weeks go on your treatment mix, pricing, capacity and conversion. Sometimes the fix isn’t more advertising.

02

A dental consultant checks every strategy

Siobhan has spent more than 15 years on the practice side. She reviews every plan before a penny of ad budget goes out.

03

Reports that lead with treatments booked

Cost per booked case and consultations attended come first. Impressions sit at the back.

04

One practice per postcode

We won’t take on the practice down the road. Your campaigns never compete with ours.

What clients say about The Bigger Brand

Ready to grow your practice?

Tell us about your practice and what you want more of. We’ll come back within one working day with an honest view on whether we can help.

Prefer to email us?
Common questions

Frequently asked questions about The Bigger Brand

We’re based in Manchester and work with dental practices across England, Scotland, Wales, Northern Ireland and the Republic of Ireland.

Dentistry is our focus. Everything we build, from ad copy to reporting, is designed around how a practice turns enquiries into treatment.

No. We work with one practice per postcode area for as long as you’re a client.

Yes, north and south of the border. Every claim is checked against the rules for the market it runs in: GDC and ASA in Northern Ireland, and the Dental Council and ASAI in the Republic.

Usually after the first four weeks. That time goes on reviewing your practice, setting up tracking and filming content, so the ads launch on solid ground.

Monthly, leading with treatments booked, cost per booked case and consultations attended.

We work closely with software partners including Dentally and Boxly, so your marketing, CRM and diary data can talk to each other.

Book a call. We’ll ask about your practice, your treatment mix and what you want more of, then tell you straight whether we think we can help.